Crowd gathering in front of the James B. Beam Distilling Co. building with a bronze statue of a man holding a hat and smiling.

I worked with the James B. Beam Distilling Co. to celebrate their multi-year campus renovation.

The task was to establish a unique sonic identity for the historic brand, to serve as a soundtrack for future events, starying with a a party where press/media, government officials and local community members enjoyed craft pairings of food and drink, custom lawn games, and guided tours.

Jim Beam

The goal was to find a sound that connected to the spirit of the brand, highlighting its rich history and bright future. We worked hard to create excitement and buzz, while staying true to the genuine, family-oriented, and community-focused ethos of the campus and company.

Bottles of bourbon whiskey on a bar table with glasses, a bartender preparing drinks in the background outdoors.
People gathered outdoors at a social event enjoying drinks on a sunny day.

2022
Claremont, Kentucky

Shelf

Bubbi Radio

Lore

Range Safe